As part of on-going team R&D proposals, this is an App design I created to inspire product development and evolution.
The financial products available within the OF portfolio are not perceived as being exciting and are over looked by customers when it comes to re-investing matured funds. This is especially true of the teen financial product market (Child Trust Funds and Junior ISAs).
To design an app that will gamify and personalise the fund maturity journey. The ultimate aim is to increase re-investment when trust funds reach maturity when the owner reaches 18 years old.